Episode 40 / Making Sustainability Practical
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“It’s not a short-term quick solution that you can just set and leave.”

Tabea Soriano is the co-founder and managing partner at sustainable innovation and consulting agency Futuremade. At Futuremade she advises startups on how to integrate environmental, ethical, and socially responsible strategies into identity and business. Before starting Futuremade, she came from a decade-long product and supply chain background. As the former Head of Product at ethical fashion line, Reformation, she lead the research and development of innovative materials and design. Operationally, she helped establish a more sustainable supply chain.

At Futuremade, Tabea’s bridging her deep retail knowledge with a bigger picture ethos. She realizes the broad scope of sustainability and how the impact of these systems are an exercise in realism and patience. She believes building sustainability goals into metrics are crucial as businesses grow.

On this episode, Tabea shares how brands can focus in on social and environmental issues, impactful ways to integrate sustainability, and the tools to help establish a baseline at any scale.


Also mentioned on the show:


You can find this and all future episodes on iTunesGoogle Play, and here on the Lumi blog. This episode was edited by Evan Goodchild.

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