Roundup

A Perfect Fit: Sustainability Through Snug Packaging

Snug packaging is a win-win. You use less materials which means less waste for the environment, and you pay less for shipping when you slim down your package to the bare necessities and eliminate extra weight and bulk. Sometimes, that even means designing a product that can collapse or be condensed for shipping. It's an extra step, but certainly one worth considering for vertical e-commerce brands that are selling a handful of SKUs, all online. 

Here are some brands that are shipping with clever packaging, using just the essentials needed to protect their products.


Floyd's Flatpack Box

Ikea made ready-to-assemble furniture famous. The flat pack approach not only lowers the cost of furniture, but the slim boxes make it easy to shop and ship huge pieces. Direct-to-consumer e-commerce businesses are taking after the Swedish brand by shipping huge furniture like couches or, in the case of Floyd, beds to people's doorstep all in a slim box.

 A Perfect Fit: Sustainability Through Snug Packaging  A Perfect Fit: Sustainability Through Snug Packaging

Images via Floyd


Soma Molded Void Filler

Instead of opting for bubble wrap or packing peanuts which can be costly and take a toll on the environment, Soma opted for a custom, recycled fiber mold that fits like a glove around their carafe, and right into a cardboard tube to keep it from moving in transit. 

 A Perfect Fit: Sustainability Through Snug Packaging  A Perfect Fit: Sustainability Through Snug Packaging

Images via Manual


Alma Tea and Hookah Set Tube

The simple lines of this ceramic set design aren't just for looks. Each piece is stackable so that they can go on top of one another and into a cardboard tube for shipping. With thick cardboard and a super tight packing structure, the tea set can stay in place through transit. 

 A Perfect Fit: Sustainability Through Snug Packaging

Images via Michela D'angelo


iPhone Packaging

With each new release, Apple isn't just slimming down the iPhone, but their boxes too. In fact, the iPhone 7 box uses 84% less plastic than previous versions of the box. By layering the phone and its accessories, the entire package stays condensed, and custom slots hold each piece in place. 

 A Perfect Fit: Sustainability Through Snug Packaging

Matthew Hilton OPF Watch Box

In the box business, OPF stands for One Piece Folder. This custom OPF is perfectly measured to protect a watch within a cardboard sleeve. There's a built in buffer of extra corrugated on either end to prevent damage to the watch in transit. With locking tabs, the need for tape is minimal too!

 A Perfect Fit: Sustainability Through Snug Packaging

Images via Spin


Casper Mattress Box

Mattresses are huge and heavy. At Casper, machines roll them up and stick them into the smallest box possible, and this packaging design wasn't just a matter of efficiency. Hefty shipping fees could have quickly caused issues for the modern mattress brand, but by shipping minimally, they can keep costs down without sacrificing speed or comfort.

 A Perfect Fit: Sustainability Through Snug Packaging  A Perfect Fit: Sustainability Through Snug Packaging

Images via Casper


Clif Pendant Lamp Custom Box

When you're shipping something that's not quite rectangular, a custom box build may be a good solution. You save a lot on void filler, and you have a package that shows off the silhouette of your product even before it's out of the box. 

 A Perfect Fit: Sustainability Through Snug Packaging

Image via Tomasz Czaban


Bethnals Poly Mailer

So many apparel brands are experimenting with collections that are all about the essentials, and Bethnals took that approach to their packaging as well. Poly mailers are a lightweight, minimal solution for shipping apparel that eliminates a lot of bulk and weight. 

 A Perfect Fit: Sustainability Through Snug Packaging

Image via Delivered by Post


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